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Label prints asking for a 'hologram model' fee?

Hey,


Looking for some people to clarify whether or not a hologram model is required for printing hologram text on a paper based label. I'm acquiring a printing service in China who say they can produce the stickers to the quality I need but did not disclose that there would be a hologram fee per sticker design.

The reason why I'm asking is because I've never been asked this went buying vinyl stickers from local based companies.

Just wondering if the wool is being pulled over my eyes or not.

The picture they showed me looks like a laser cut copper plate with the design text needed to be printed in hologram is embossed in it, making almost a stamp kind of thing.

https://imgur.com/a/elAXN
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