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Journey to $1M AI business (follow along)

Hey guys, I've finally started to embark on this unique and fun journey to create a million dollar business in public. I've made my ton of cash with crypto which didn't sustain, had my time.
I also have a medium size ecommerce business which my team handles. I have been sleeping for a while now, but now I've stopped all my side hustles to grow this one with my full mental capacity.

In this journey which I have already started on 30th july (a week ago). I will be be documenting all the details in public, following the #BuildInPublic Model and posting updates on my newsletter: Ultrapreneurs.xyz
I will also be recording myself, editing the videos on youtube, instagram and other mediums as we proceed to the goal of $1M in different phases.

ULTRAPRENEURS
Ultrapreneurs is the Build in Public Newsletter where I build the $1M project. I will be documenting everything, the problems, wins and the weird things that happen in the enterpreneurial journey.
This is however not just only a newsletter too, I plan to make this a community of solopreneurs, hyper efficient entrepreneurs who have accomplished success in their own terms.

Having run my two businesses previously I have learnt that I want to do something that is creative and I don't work like an ass to scale it. That's what we look for here.
The vision here is that It will help me network with accomplished solopreneurs and efficient entrepreneurs who have an edge.

That is, they found a way to build a big or successful business( in their own definition ) without working like an ass. Distilling the best practices and methods they deployed. In videos, blogs, and podcasts.

For now I'm the only one here. However, I'm building a list of Ultrapreneurs - solopreneurs, indie hackers and just amazing entrepreneurs who build in public: https://twitter.com/i/lists/1821018158423052665,
This list will keep on growing as I keep adding new ultrapreneurs. I plan to get them on podcasts. I have a few podcasts lined up already.

Types of Content I will be posting:
Detailed breakdowns of strategies that worked (or didn't)
Interviews with successful newsletter creators or AI entrepreneurs
Tutorials on tools and techniques I’m using in business

In longer term, we will have our own and also track portfolios of projects and also distill how it's done, similar to starter story, indie hackers and others.
This will be a community of smart builders or unique ultrapreneurs that will foster a discussion forum helping each other, giving business amongst the community, having ‘how I built this’ education and so on.

THE AI PROJECT
The plan is to create an AI empire, where I start our own distribution but later on expanding to agency, courses and products. The newsletter will be tested in the first phase and the concept will keep evolving from where.

Milestone 1:
The plan is to create the $1M project in phases. The first phase is to create an AI niche newsletter but not just any newsletter. It's going to be AI repository of AI Marketing Automations tools where I will also launch 1-2 of my own SaaS business.
The repository will be dividing the AI tools into 3 main content pillars:
Social Media Automation
Content Generation
Outreach
The Milestone 1 goal is to hit $5000 revenue each month in 262 that is Apr 18, 2025. which is roughly 10,000subs. My niche is b2b so it's difficult to grow but not so much.
I will build distribution for B2B with the help of newsletter and video content.

I will be reviewing and adding these into the database and have a search engine to find these. I will also try to have an RAG based AI to parse and give problem wise solutions to each.
The branding will include making the top LLMs into characters giving each of them a voice, story and identity.

Next milestones I plan to incorporate more SaaS of my mine and also an AI aggregator type SaaS like Poe/Merlin.ai which rich features.

Ultrapreneurs <> AI Project
​

Ultrapreneurs and AI newsletter have a natural synergy. Weekly reports about building AI newsletter can serve as valuable content for aspiring entrepreneurs, especially those interested in AI and newsletter businesses.
The Ultrapreneurs content is naturally aligned with the AI newsletter niche, targeting entrepreneurs and professionals interested in AI and business growth.
Ultrapreneurs content is serving multiple purposes - it's a learning tool for me and also lot of personal branding, a marketing channel for the AI newsletter, and a valuable resource for my audience.
Win win win for all.
Since both projects are closely related, the time spent on Ultrapreneurs can be seen as an investment in the AI newsletter business, rather than a distraction from it.


Market Landscape:
[Image: 1__newsletter_experiment.png?t=1723121242]

I get a lot of questions from my audience that how is a million dollar newsletter possible. I need to address this.
The newsletter industry has been a booming industry and is predicted to grow exponentially in coming years.
There have been already big winners in the market:
  • Industry Dive was acquired for $525M in 10 years.

  • MorningBrew was acquired for $75M in 5 years.

  • The Hustle was acquired for ~$27M in 4 years.

  • Milk Road was acquired for 7 figures in 10 months.

  • The Peak was acquired for $5M in 3 years.
    The AI niche is very competitive, there have been huge successes in it too

  • Zain Kahn grew his AI newsletter Superhuman to 200,000 subscribers in less than 4 months

  • Rowan Cheung grew The Rundown to 150,000 subscribers in 4 months

  • Ben Tossel grew Ben’s Bites to 90,000 subscribers in 7 months.
    While the AI niche is highly highly saturated, I'm confident that there is some room for me to grow. Specially with my branding ideas and tech I plan.
    There are 2 ways to attain success in this not so easy industry:
    Unique content
    Unique Monetization strategies
    I feel I will take care of this as we go along the journey.

    Since HF has always been the guiding factor in my life since 16 years ago, I want to contribute back by posting here daily.


That is a pretty impressive plan you are exposing here, i'm really glad to have found your thread at its beggining , can't wait to see where this journey is taking you
Today is the day 11/262

tomorrow, I will be sharing the weekly newsletter report on the newsletter too.

I wanted to update about already done tasks. So far I have 9 self written blogs including 2 reports on the website, and around 32 subs on ultrapreneurs. Before fixing on the AI newsletter niche, I had done almost one month of research by scraping deals websites and seeing the flow. I analysed around 2k+ deals for this.

CATEGORY AND NICHE
The biggest categories were business, finance and tech.

Highest subscribers were in the News category.
Spoiler (Click to View)

The more niche the category was the more money it made.
Spoiler (Click to View)

The money was not the only reason for my decision as you can see there more lucrative categories, you may read the indepth report here

I wanted something that I was 1) passionate about/loved doing 2) made money 3) I was good at.

That was marketing automations, crypto, business and AI. Leaving Crypto aside, I decided to go for AI+ Marketing automations for business here in-depth about the niche decision.
----------------

BRANDING
Apart from this, for the actual newsletter I am planning to build, I have partially worked on the branding part, I am animating some characters and giving them identity.
So far I haven't bought the domain name or started publishing any blogs. I planned for it this week, unfortunately, I was pilled with work. So probably next week

MARKETING
As I mentioned Ultrapreneurs will be playing a supporting role to the AI project, but ultrapreneurs is the only one I am working on right now to test the waters. I have a youtube account and instagram where I'm posting self shot videos to learn about the algo and perhaps some 1 video might be hit.

Despite trying tello.com esim, and aws ec2 (couldn't work due to no virtualisation), residential proxy on my ipad, I couldnt bring it work. I was either shadow banned or straight away banned. I planned to contact some folks I know in canada and ask them to create tiktok for me.

I have also been trying to take interviews of video editors who will edit the videos for ultrapreneurs (instagram and youtube), and animations for AI project.


TECH
Once I am done with branding, I will shift on to the tech of making the repo of AI tools, I already have the unsorted list, I will have to clean it and categorise the tools.

This is for now, would love for you all any feedback, criticisms/hate and positive comments.
ULTRAREPORT Progress Report WEEK 2.

[Image: week-2-report-jpg.366595]
Reddit Success:
• Posted on multiple subreddits
• Mixed reactions: skeptics and enthusiasts
• Gained potential collaborators and podcast opportunity
• Banned from some communities

Social Media Challenges:
• TikTok: Faced persistent shadowbans despite various attempts
• Solution: Seeking real SIM + device setup
• Acquired Hypefury for efficient post scheduling across platforms
• Instagram and YouTube: Committed to daily video posting
• YouTube showing better growth (18 subscribers)
• Focusing on 1-minute YouTube Shorts for better reach

Content Strategy:
• Funnel: Short-form content > Newsletter > Long-form content > Community > Products/Services
• Using Hypefury and short-form videos to identify high-engagement topics
• Improving copywriting and speaking skills

Branding and Animation:
• Purchased Creative Cloud for planned AI project animations
• Shortlisting video editors
• Finalizing brand name and domain
• Developing South Park-style animations with character voices
Update for day 13/262

Yesterday was sunday  so keep it more thinking focused, but I did got some work done.

  1. I recorded and posted another reels, I sorted influencers in my niche who had <200k followers and saved reels which got >1M views. I plan on replicating them whenever I am short on ideas.

  2. I learnt about a no code tool RAG tool https://vextapp.com/ and it can fetch DB's from multiple source, I am still finding other tools which can fulfil my requirements for the AI tools repos
    1. easily manageable database like airtable (vextapp doesnt support this)

    2. filter based RAG, for example I click check mark on the 'reviewed only' it should go into the database with a filter.

    3. it could be a normal search engine + RAG app for simplicity and convenience.



  3. I haven't started the website yet enough though my branding and gtm is almost done due to the reason I want to spend time with the idea keeping it the 'bay area' so that I start with the sharpened axe and there's no turning back from here.

  4. Found a nicely designed website which showcases case studies in a nice comical way, which I might try to replicate, more research is needed as to How I can build this in a low code way.


day 14 and 15, didn't do work in this project as I was business in other works.

just getting day to day work done like recorded and posted two reels.
Very interesting I am in for a follow on your journey there are some great tips in here I see already especially things I have not even thought about as a beginner.
I am currently at 88% for quick loves please help a brother out QL4QL
Day17Picked my weapon of choice - Twitter,

Made 3 lists- small accounts, medium and big of my niche and made AI prompt to engage with them on replies, will be automating this now through python

Day 18 thinking day- recalibrating my goals and how I'm doing.


I've started get eyes on linkedin and twitter now
day25
-uploaded my first long form youtube video (didnt get views though)
-I scraped 22k tools in total need to be sorted

exported my previous digital business email list, figured out 2 free email tools to try
-still figuring out brand name
Very interesting I am in for a follow on your journey
thank you
(Aug 23, 2024 07:06 AM)Yungversace Wrote:  day25
-uploaded my first long form youtube video (didnt get views though)
-I scraped 22k tools in total need to be sorted

exported my previous digital business email list, figured out 2 free email tools to try
-still figuring out brand name

Hey man, love to see your progress!
Keep it up, as they say in Think and Grow Rich :
"Quitters never win, Winners never quit"
interesting I am in for follow on your journey
Day 38/262 #BuildInPublic Update:

AI recommendation engine: DONE!
Database: Ready to roll
Frontend: Prototype complete
Next up: Squashing bugs like there's no tomorrow.

Launch ETA: 2-3 days (fingers crossed!)
Nice to see a journey like this being shared.

Good Luck to you man. Hope you succeed and hit the milestones in time.
I love this man. Keep going. Software dev here. If you happen to need assistance with anything, just pm me!


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