Part 1:
-Introduction: Leveraging the power of search to accomplish your business goals
-What is search engine optimization (SEO)?
-Reading search engine result pages
-Setting SEO expectations
Part 2:
-How SEO affects your business
-Why you need a keyword-research plan
-How to research keywords
Part 3:
-Tools to help you analyze keywords
-Understanding keyword attributes
-Understanding keyword distribution
Part 4:
-Ongoing keyword evaluation
-Understanding content optimization
-Optimizing site structure
-Recognizing different types of content
Part 5:
-Optimizing textual page elements
-Optimizing nontext components +of a webpage
Part 6:
-Analyzing content quality
-Exploring the benefits of user-generated content
-Optimizing for personalized search
Part 7:
-Interpreting the code behind webpages
-Understanding how search engines index content
-Working with canonical URLs and redirects
Part 8:
-Leveraging microformats
-Working with server-side factors
-Using Google Search Console
Part 9:
-Using Bing Webmaster Tools
-Overview of long-term content strategies
-Plan a successful content strategy and avoid common mistakes
Part 10:
-Define your audience, topics, angle, and style
-Understanding different types of content
-Getting ideas for content
Part 11:
-Working with an editorial calendar
-Promote your content with social media
-Measuring content performance
Part 12:
-Understanding the importance of links
-Building internal links
-Building external links
Part 13:
-Finding link-building opportunities
-Measuring SEO performance
-Analyzing keywords
Part 14:
-Analyzing links
-Understanding SEO and ecommerce
-Working with schema for ecommerce
-The technical components of ecommerce
Part 15:
-Exploring ecommerce information architecture
-Producing ecommerce content
-Leveraging link building and social media for ecommerce
-Understanding local SEO
Part 16:
-Using Google My Business
-Managing citations
-Getting reviews
Part 17:
-Optimizing for local
-Understanding mobile SEO
-Configuring mobile SEO
Part 18/Final:
-Optimizing for mobile
-Developing mobile content
-Determining your next steps
Youtube link: www(.)youtube(.)com/watch?v=mWhtoa5q25o&list=PL6vpphHIUtEimvVHVlZm9gyy7q0LrBhyZ
-Introduction: Leveraging the power of search to accomplish your business goals
-What is search engine optimization (SEO)?
-Reading search engine result pages
-Setting SEO expectations
Part 2:
-How SEO affects your business
-Why you need a keyword-research plan
-How to research keywords
Part 3:
-Tools to help you analyze keywords
-Understanding keyword attributes
-Understanding keyword distribution
Part 4:
-Ongoing keyword evaluation
-Understanding content optimization
-Optimizing site structure
-Recognizing different types of content
Part 5:
-Optimizing textual page elements
-Optimizing nontext components +of a webpage
Part 6:
-Analyzing content quality
-Exploring the benefits of user-generated content
-Optimizing for personalized search
Part 7:
-Interpreting the code behind webpages
-Understanding how search engines index content
-Working with canonical URLs and redirects
Part 8:
-Leveraging microformats
-Working with server-side factors
-Using Google Search Console
Part 9:
-Using Bing Webmaster Tools
-Overview of long-term content strategies
-Plan a successful content strategy and avoid common mistakes
Part 10:
-Define your audience, topics, angle, and style
-Understanding different types of content
-Getting ideas for content
Part 11:
-Working with an editorial calendar
-Promote your content with social media
-Measuring content performance
Part 12:
-Understanding the importance of links
-Building internal links
-Building external links
Part 13:
-Finding link-building opportunities
-Measuring SEO performance
-Analyzing keywords
Part 14:
-Analyzing links
-Understanding SEO and ecommerce
-Working with schema for ecommerce
-The technical components of ecommerce
Part 15:
-Exploring ecommerce information architecture
-Producing ecommerce content
-Leveraging link building and social media for ecommerce
-Understanding local SEO
Part 16:
-Using Google My Business
-Managing citations
-Getting reviews
Part 17:
-Optimizing for local
-Understanding mobile SEO
-Configuring mobile SEO
Part 18/Final:
-Optimizing for mobile
-Developing mobile content
-Determining your next steps
Youtube link: www(.)youtube(.)com/watch?v=mWhtoa5q25o&list=PL6vpphHIUtEimvVHVlZm9gyy7q0LrBhyZ



![[Image: XeoMD0Q.gif]](https://i.imgur.com/XeoMD0Q.gif)
